Gift subscription solicitations may take a variety of forms. The sample shown here is a typical solicitation letter package. The basic letter package normally consists of a letter, reply card, and business reply return envelope. Sometimes a brochure and/or other printed materials are also included. The goal of a gift subscription solicitation is to get people to give subscriptions to the magazine as a gift to someone else. Gift subscription solicitations often work well for women's magazines and magazines for teenagers. Following is a sample gift subscription solicitation letter package from
Campus Life magazin
e. It
contains an outer envelope, four-page letter (one page; two sides), reply card/flier, small note, and reply envelope.
Click on images to see samples full size in PDF format.Envelope: Printed on both sides
Front BackFour-page letter: One page; two sides
Last page First page
Inside pagesReply card/flier:
One sheet; one side
Reply envelope
Small note: One sheet; two sides
Outside Inside