Most magazines which sell advertising space provide media kits to prospective advertisers. A media kit normally includes: a covering letter introducing the kit; a rate card; subscriber profiles; a sample of the magazine; and possibly additional promotional information. Shown are the main elements of several media kits. For details of the various elements, go to the sections on rate cards or subscriber profiles.
CharismaChristian RetailingChristianity Today InternationalDiscipleship JournalLydia (Germany)New ManPray!