Magazine Training International

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Bangalore 2011 draws editors, publishers from six nations
   "This conference has helped to put God in first place in the publishing work of my magazine. It gives me immense confidence to face the challenge of taking over the reigns of my magazine from my predecessor.” The neophyte publisher from India was not the only one who was encouraged at the end of Bangalore 2011 as he looked to a challenging future.
   “I could analyze all aspects of managing the magazine in a systematic way,” stated Manual Joseph, editor of Life Vision in Kerala, India. “This will certainly enable me to publish our magazine better for the glory of God.”
   These were two of more than 60 participants who attended one or more of the three training events that comprised Bangalore 2011.
   Twelve trainers from three countries came to teach magazine editing, magazine design, magazine management, or magazine article writing to Christian magazine editors, publishers, designers, and writers from six countries, including India, Sri Lanka, Malaysia, Kenya, Nigeria, and France.
   Most attended the Magazine Publishing Institute, a five-day training program with three tracks: magazine editing, magazine design, and magazine management. The Institute was followed by a one-day Introduction to Digital Publishing Workshop and then a five-day course on Magazine Article Writing.
   Participants formed strong bonds during the two-week program, and at the end were reluctant to part. Conversation continues through a very active Facebook group established by participants.
Bangalore 2011 to be the first of three training events
   With a Christian population of 60-to-100 million, this predominately Hindu country offers a huge market for Christian magazines. Nevertheless, despite a literacy rate of 65 percent and a reading public that devours 69,323 newspapers and periodicals, most Christian periodicals are small, struggling, and weak.
   Most Christian magazine staff members are highly-educated, passionate, over-worked volunteers who are long on vision, but short on experience and specialized training in publishing. 
   While India offers university programs in journalism, these publishing visionaries lack the time to enter such programs and the Christian publishing industry lacks the economic strength to support skilled full-time journalists who would require a salary. Nevertheless, these dedicated workers want to improve their skills in the limited time available to them even as many continue to pursue the full-time jobs that support their ministry.
   It is these people Magazine Training  International hopes to reach with a comprehensive training program over the next two years and then from time to time in future years.